Bink Side Table for BDI - 2012

This project stands out as one of my most memorable experiences. Although the design was relatively simple, consisting of three main components: a steel base, an extruded aluminum column, and an aluminum top panel, this project taught me about the holistic process of the product development cycle. From experiencing failures during the first round of prototypes to conducting numerous color studies, it was one of the first projects where I documented the entire process; I am grateful to have that record to reflect on. The design effectively addresses spatial constraints through its lightweight portability and ergonomic height, successfully marrying the brand's focus on tech-friendly furniture with the subtle curves that soften the rigid industrial materials.

Inside the Product Development Journey